Event planning and execution: Tuoyuan Public Relations & Media
Yishang PLUS Brand Beijing Debut & Nordic Lifestyle Festival Hotel Opening Ceremony
Date: September 10, 2019
Venue: Yishang PLUS Hotel (Bird's Nest Branch)
Services: Beijing opening ceremony planning, Beijing hotel launch planning, Beijing event planning, Beijing cocktail party planning, Beijing exhibition planning, Beijing exhibition execution, visual design company
Project Introduction: Yishang PLUS Hotel held its brand Beijing debut and Nordic Lifestyle Festival in Beijing to convey the hotel's value proposition of 'enhancing happiness', encouraging consumers to focus on 'spiritual life' and achieve a 'desired life' by finding their true selves and returning to the essence of life.
Planning Highlights: After careful planning and preparation by Tuoyuan Public Relations & Media, the event provided travelers seeking quality spiritual life with a 'free, cozy, and joyful' Nordic lifestyle space. Through the HEJ FIKA Nordic Living Gallery, a secure sleep system, Hygge Fitness gym, 'people-oriented' Nordic-style service, and various smart and scientific details, guests experienced the happiness of travel with 'happiness is not far, it's right beside you'.