Project Name: SANY Heavy Machinery Bauma 2012 Pavilion
Location: Shanghai
Date: 2012
Planning Highlights: The pavilion featured a steel-structured, circular, double-decker transparent enclosed design, complemented by an ultra-wide curved screen, exuding a stylish and grand aesthetic. The interior integrated audio, lighting, and video functions, making it a standout at the exhibition. The launch event also employed cutting-edge naked-eye 3D and augmented reality technologies, offering the audience a visual feast while learning about the superior performance of SANY's C9 series 2013 excavators.